Pharma success hinges on field engagement. Despite it representing a
large investment, significant opportunities remain to optimise both the
quality and impact of critical interactions.
Established in 2016, we are global experts in pharma in-field enablement
delivering growth & performance of individuals, teams and organisations.
We innovate by harnessing the power of market-leading AI Conversation
Intelligence to drive unrivalled field engagement insight - fusing this
technology with human expertise to maximise adoption and value gain.
We design and deliver tailored, blended learning journeys as part of a
continual learning cycle, using expert capability building and coaching
support to drive the performance of your people.
The opportunity that exists to optimise field force teams
20-30%
Proportion of revenues invested by
Pharma in field teams and
engagements
30%
Proportion of engagements
that HCPs state are useful
At NeoOptima, we accelerate field force effectiveness via a continual learning
cycle, whilst leveraging the power of AI insights
Discovery & Insight
Deep needs analysis and provision of rich insights on how your field teams are engaging - harnessing the power of AI Conversational Analytics.
Coaching & Training Interventions
We design and deliver tailored, blended learning journeys all laser-focused on specific, objective insights. No broad strokes.
3-part cycle
to optimise field engagement & effectiveness
Impact & ROI
We measure intervention impact and return on investment, creating a continuous cycle of improvement.
Discovery & Insight
Deep needs analysis and provision of rich insights on how your field teams are engaging - harnessing the power of AI Conversational Analytics.
3-part cycle
to optimise field engagement & effectiveness
Coaching & Training Interventions
We design and deliver tailored, blended learning journeys all laser-focused on specific, objective insights. No broad strokes.
Impact & ROI
We measure intervention impact and return on investment, creating a continuous cycle of improvement.
Discovery & Insight
Deep needs analysis and provision of rich insights on how your field teams are engaging - harnessing the power of AI Conversational Analytics.
Impact & ROI
We measure intervention impact and return on investment, creating a continuous cycle of improvement.
3-part cycle
to optimise field engagement & effectiveness
Coaching & Training Interventions
We design and deliver tailored, blended learning journeys all laser-focused on specific, objective insights. No broad strokes.
The High Stakes of Learning and Performance
“The single biggest driver of business impact is the strength of an
organization's learning culture.”*— Without a strong learning culture,
business performance suffers
Organizations that fail to embed learning into their culture risk
stagnation and underperformance**.
Talent retention suffers: Companies that don't prioritize development
struggle to retain top talent, especially in competitive and
fast-changing industries.**
*Josh Bersin - globally recognized thought leader in corporate learning
**Kevin McAlpin & Dani Saadu, The CAPEX Formula™ for Learning and
Performance
Why are we the preferred provider in the market?
Depth of experience & heritage
A decade of capability development heritage across 55+ markets & 30+
healthcare client organisations
Unique combination of expertise
Deep development and coaching expertise, senior functional
subject-matter specialists & ex-pharma c-suite experience
Global coaching network
Large pool of highly-experienced coaching, design and facilitation
associates with local language capability
NeoOptima-KAI partnership
We combine the most advanced conversation intelligence platform with
deep pharma expertise and proven capability development methodologies to
deliver measurable field force transformation
Our offering has driven value in 5 of the top 10 pharma companies globally
(& the NHS) across commercial, medical & market access
“The data is stupendously good.”
“The depth of insight and level of visibility is unprecedented. There is so much we can do with this.”
“This innovative tool offered a unique perspective on my engagements, and it provided detailed feedback that I might not have noticed or considered before.”
“The report gave me valuable insight on key areas of focus, as well as areas to deprioritise. It also took so much admin off my plate.”
“My session with the NeoOptima coach was extremely helpful. They were brilliant at helping me reflect on the data and uncover what I would do differently as a result”
90% +-
HCP consent for conversations to be recorded and analysed by AI
+25%
Relative increase in 'HCP Agreement to prescribe' outcome between 1st and 2nd recordings
+36%
Increase in conversations that facilitated change
+35%
Relative increase in 'deeper questioning'
Explore our latest case studies
Featured white papers
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